Santander is a global bank with over 160 million customers and 167 years of experience, and we are on a unique mission to significantly grow our presence in the US. It all starts with the launch of our national digital bank in 2024. And as we go, we’re building on our core strengths as a company: our global brand, our unified technology platform, and our passionate existing customer base.
As the Senior Associate of Partnership Marketing, you will play an important role in this mission by leading co-marketing with our strategic partner brands in the US. You’ll build win-win relationships with partner marketing teams and design joint marketing plans that inspire engagement with millions of consumers.
USA Job Function Description: Develops and executes marketing strategies and plans. Identifies and develops key insights into clients, the marketplace, competitors, macro tends and market opportunities. Analyzes marketplace trends and customer data to identify opportunities for growth, determines product requirements and defines targeted customer segments and associated messaging. Creates and/or coordinates the production and distribution of advertising and promotional materials. Establishes, implements and ensures consistent branding standards throughout product lines, promotional materials and events.What you’ll do:
Bachelor's Degree or equivalent work experience in Marketing, Public Relations, Communications, Business Administration or equivalent field. (Req)
Master's Degree in Marketing, Public Relations, Communications, Business Administration or equivalent field. (Pref)
What you’ll bring to the team:
Primary Location: Boston, MA, Boston
Other Locations: Massachusetts-Boston
Organization: Santander Bank N.A.
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